Best Practices

7 Proven Customer Retention Strategy that works for SaaS Business

For the SaaS business model to be profitable over time, customers must stick around long enough to break even on acquisition costs before they churn out or move on. Maintaining customer retention should be a priority for any SaaS business, … Read More

QBR- Quarterly Business Review done right

Quarterly Business Review done right in 2023

The greatest learning is not to force the QBR as a check-the-box meeting. It must add value and focus on the customer’s specific needs. Marry Poppen, CCO at We can surely imbibe this expert advice on doing the Quarterly … Read More